Global Platform

for the Fashion Industry

The fundamental digital transformation of the world of fashion has become inevitable.

DIVO combines communication channels and people in one space and forms an infrastructure which meets the professional demands of all fashion industry players, making interaction between them faster, safer and more effective.

With a clear understanding of the industry’s problems and the technology required to overcome them, DIVO transforms business practices in the industry, improves the efficiency of business processes and brings them into line with contemporary standards of business practice.

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The aim of DIVO is to ensure connection for the classical economic environment of fashion industry and a new digital economy. DIVO gives each user the opportunity to build cooperation in a decentralized ecosystem with a high level of trust due to the effect of smart contracts and distributed ledger technology.

Disruptive

technology

THE MARKET & FASHION

Fashion is a global business and takes a significant part of world’s economy. It is not only the models, designers, brands or media, but also a lifestyle for millions of followers.

#fashion and #beauty are among the most popular hashtags on Instagram

Collaboration with models, lifestyle bloggers and influencers allows to unlock huge opportunities to engage a multi-million audience.

$ 35 billion

model, talents and fashion professionals industry

$ 550 billion

global advertisement spend

$ 2,3 billion

model SMM potential value

$ 470 billion

e-commerce in fashion

$ 3,1 billion

fashion tech investments (Big Data, supply chain, future commerce)

THE MARKET

& FASHION

& MILLENIALS

& TRENDS

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THE MARKET & TRENDS

According to McKinley the State of Fashion 2019 Report, the industry executives identified technology-related issues as top consumer shifts.

With DIVO state-of-the -art technologies as Big Data, machine learning, blockchain are already used to build omnichannel communications, automate workflow, and bring business procedures to international standards, making interaction between all participants faster, safer and more cost effective.

7.4

mobile obsessed

7.0

platforms first

6.7

start-up thinking

6.4

getting personal

6.2

sustainability creditibility

5.8

predictably unpredictable

5.6

asian trailblazers

5.6

globalisation reboot

5.4

off-price deception

4.7

AI gets real

THE MARKET & MILLENIALS

Millennials are the fashion consumer of tomorrow. They are tech-savvy, social media-influenced, and take a stance on transparency. By 2020 they will account more than half of the total shoppers with the most spending power of any generation. The purchasing power of Generation Y already exceeds $ 600 billion.

90 %

use technology based on artificial intelligence

84 %

take into account user-generated content when making buying decisions

77 %

use loyalty programs

63 %

subscribe to brands in social networks

46 %

rely on social networking and marketing buzz when shopping online

35 %

use mobile payments or alternative payment

DIVO Platform consists of three key elements that are seamlessly linked with each other, ensuring the system is complete and easy to scale: DIVO Mobile Application, DIVO Web Application and a professional Network

All three elements have a wide functionality designed specifically for different industry participants to solve various professional and business tasks.

MOBILE

WEB

NETWORK

for MODELS

for NEW FACES

for DESIGNERS

for SCOUTS

for STYLISTS

for PHOTOGRAPHERS

DIVO Mobile App is a universal working tool that contains useful functionality and a set of features that fully meet professional and personal needs of fashion industry professionals.

for AGENCIES

for PROMOTION

for ADVERTISERS

for BEAUTY BRANDS

for TV & MEDIA

for PARTNERS

for PRODUCTION

DIVO Web is a multifunctional system interface based on the “backend-as-service” principle. Designed for customers and partners and provides the infrastructure and communication tools for cooperation with the users of DIVO Mob. App.

The service gives partners access to a constantly updated database of verified fashion industry professionals, models, and new faces. DIVO Web allows partners to automate business processes, simplify communications, and significantly reduce costs by eliminating intermediaries from the work chain.

for NEW FACES

for TALENTS

for MODELS

for INDUSTRY PROFESSIONALS

for CELEBRITIES

for FOLLOWERS & FANS

DIVO NETWORK is a professional network which unites well-known names of the fashion world and a constant stream of new faces.

DIVO Net brings together the full range of representatives of the fashion industry with their varied roles, experience, professional status and skills.

The Network provides scalability to the entire DIVO community, attracting new  faces and talents to the industry and creating an environment for effective communication between all community members.

MOBILE

WEB

NETWORK

MOBILE

WEB

NETWORK

MOBILE

WEB

NETWORK

MOBILE

for MODELS

for NEW FACES

for DESIGNERS

for CELEBRITIES

for STYLISTS

for PHOTOGRAPHERS

DIVO Mobile App is a new choice for professional models, new faces and talents, and is based on the principle “the whole world can see you”.

DIVO Mobile App is a universal working tool that contains useful functionality and a set of features that fully meet professional and personal needs of fashion industry participants.

As part of DIVO Platform the application is an updated database with integrated Big Data and machine learning tool - DIVO Face Recognition.

WEB

for AGENCIES

for SCOUTS

for ADVERTISERS

for BEAUTY BRANDS

for SHOW BUSINESS

for PARTNERS

DIVO Web is a multifunctional system interface on the“backend-as-service” principle that is designed for platform partners such as modeling agencies, brands, advertisers, financiers among others, giving commissioners the infrastructure and communication tools for cooperation with the users of DIVO Mob. App.

The service gives partners access to a constantly updated database of verified fashion industry professionals, models, and new faces. DIVO Web allows partners to automate business processes, simplify communications, and significantly reduce costs by eliminating intermediaries from the work chain.

NETWORK

for FOLLOWERS
& FANS

for PRODUCTION

for NEW FACES

for PROMOTION

for TV & WEB

for INDUSTRY
PROFESSIONALS

DIVO NETWORK is a professional network which unites well-known names of the fashion world and a constant stream of new faces.

DIVO Net brings together the full range of representatives of the fashion industry with their varied roles, experience, professional status and skills.

The Network provides scalability to the entire DIVO community, attracting new  faces and talents to the industry and creating an environment for effective communication between all community members.

MOBILE

WEB

NETWORK

MOBILE

WEB

NETWORK

REVENUE STREAMS

The business model of DIVO Platform is predicated on the current state of the fashion and beauty market, which is characterized by a huge investment potential on the one hand and high inertia due to technological lag on the other.

Evaluation by the international financial consultancy Baker&Tilly points to a favorable financial outlook for a platform that implements disruptive technological solutions, capable of digitizing the industry’s business processes and raising them to a level in compliance with international standards.

01 SUBSCRIPTION FEE FOR THE INTEGRATION IN THE PLATFORM

02 Agent fee

03 SOCIAL MEDIA MARKETING

04 ADVERTISING, PRODUCT PLACEMENT & PROMO

05 INTEGRATED BANKING PRODUCTS

06 FREEMIUM

07 CONTENT PROTECTION AND DISTRIBUTION

ROADMAP

2016

The birth of the idea of ​​a Global Platform

2017

Creating the concept of a mob. app.

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Development of mob. app. prototype v.1.0

Testing the basic functions of the mob. app. with offline and online focus groups

Updating the model database

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Testing loyalty system

2018

Elaboration of a concept on the principles of an open hyper convergent multi-functional platform with marketplace features based on the synergy of the social network and fashion industry professionals

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Development of a business model based on blockchain technology utilizing smart contracts

Creation of the concept of modules extending the functionality of the platform: DIVO App, DIVO Web, and DIVO Network

The principle of combining the three modules into a single DIVO Platform is formulated

Value opinion by Baker Tilly

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Formation of technical requirements for the DIVO Platform

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Development of functional design of the mob. app.

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Development of a Platform brand book

UX / UI design of the mob. app.

DIVO TokenSale web app. design & build

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Development of DIVO App screens storyboard map

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iOS / Android mobile applications (ReactNative), Ethereum blockchain, JavaScript application programming language, Web React administration panel, Node.JS Express + Nginx application server, Mongo DB database

Integration of Face Recognition technology into DIVO App

Development of the architecture for the authentication algorithms and verification of users on the DIVO Network

Testing of authentication, access recovery, and access control

Integration of data mining technologies for search engine optimization

Adaptation of Face Recognition technology to the goals and needs of the DIVO Platform

Integration with Google geolocation systems and Apple Maps navigation services

Creation of proprietary messenger DIVO Chat

Development of software and hard-ware for personal investor accounts – DIVO TokenSale

Testing of the administrative panel of the DIVO TokenSale web application

Testing the security system of personal investor accounts through the two-factor Google Authenticator service

Crowdfunding Web App. AUSC.IO

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Functional and regression testing of iOS / Android mobile applications

Development of DIVO brand promotion strategy

2019

DIVO WEB service extension of functionality

Fundraising

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Testing of connection between Web and Mob App(-s), extention of functionality

Marketing project among fashion community Testing, analysis of KPI of DIVO NET (offline / online)

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Integration with Visa and Mastercard payment systems, cash-back services and co-branding programs

Opening offices in the DIVO Platform’s countries of operation (USA, Italy, UK, France, Hong Kong, Moscow)

Development of a global partnership network

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Building a database of models

Implementing and updating of loyalty programs

Testing and integration of modules: DIVO Crowdfunding (Crowdcash), DIVO Safety Management, DIVO Finance Management

Adaptation of new technological standards for doing business and automating business processes for the fashion industry

Developing an open API to provide access to integration with external services

Development of concept of the DIVO Network

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Testing of Face Recognition technology. Step 2

Testing of smart contract

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The launch of a line of services to promote new faces and talents.

Collection and analysis of BIG DATA in order to expand the useful functionality of the DIVO Platform

Mobile Application in Google Play

Mobile Application in App Store

Audit and report on the development of the Platform and financial condition of the project from Big 4 Audit

2020

Expansion in 10 countries

Launch of the main services of the multipurpose omnichannel DIVO Platform

Implementation of the Open Source SaAS platform and SDK (software development kit) of the universal system of interaction between members of the DIVO Platform

2023

IPO of DIVO

ROADMAP

2016

2017

2018

2019

2020

2023

DIVO

© 2019 DIVO FINANCE LTD

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